Currently, there’s a lot of uncertainty around what’s happening in the market. Customer behavior has changed so fast it’s impossible to know what’s next. As an operator, this makes it tough to make decisions, because there isn’t a ton of data out there to guide our decision making.
To help, Reforge + Profitwell are organizing a free online event to discuss the current environment and lessons from previous downturns. We already collected a bunch of great questions from our community.
- Should we be cutting costs? If so, by how much?
- What metrics should we be paying attention to?
- What channels should we prioritize?
- What can we do to drive growth and address churn?
This event will be hosted by Brian Balfour (Founder/CEO @ Reforge) and Patrick Campbell (Co-Founder/CEO @ Profitwell.) They will be joined by Noah Freeman (CTO/Co-Founder @ Social Fulcrum), Mark Fiske (Former VP of Marketing @ Credit Karma), and Dan Hockenmaier (Growth Advisor, Basis One & ex-Growth @ Thumbtack)
This session will be completely focused on how to answer these questions for B2C business models. We’ll begin the session with a review of market data the group has put together across a number of segments and industries to help you make better-informed decisions. Following that, we’ll answer some of the questions supplied by the community at registration and engage the audience with a live AMA. This is a ‘no pitch’ zone. No formal CTAs allowed, as we’re trying to just make sure folks can get through these times.
*We will be capping attendance to this event and expect it to reach capacity quickly.*