Facebook Meltdowns: Behavior That Can Ruin Your Reputation

Facebook Meltdowns: Behavior That Can Ruin Your Reputation

The whole point of having a Facebook page is for a company to engage with its fans in a more personal, direct way. Being able to leave comments on a company’s page, or send them direct messages, lets consumers feel more connected to the brand, encouraging them to buy...
How to Build a Kick-@$$ Social Media Team

How to Build a Kick-@$$ Social Media Team

Knowing your goals, strategy, and metrics for social media are all important. But if you don’t have a social media team that can implement, you will have some serious issues getting the results you want. In our experience building social media teams for our...